Businesses need customers in the same way we need air. All your profits depend on being able to sell products and services to the market, and thus you’re going to need to attract as many people into your store as possible. So you’ve got the customer service down to an art form, but where do you go from there? Are there any more ways you can make sure your business comes off as customer friendly? Well of course, with a little innovation and some know-how.
Here’s a few more ways you can turn your shop front into a welcome all.
Have a Website
Your customers can come from anywhere, and that means they’re going to need multiple access points to your goods. And no, you’re not going to have to let them in through the backdoor. Instead, make sure you have a website where they can find you at, and also a retail option online that they can shop through.
If you’ve got a website, you’re a lot more visible than before, which also means you’re a lot more convenient. And that’s a winning combination for anyone in the retail world. Even just a basic online presence allows more and more people to come to you, especially if they can’t physically make it out to your store. Being online always helps business.
A friendly workforce leads to a long line of customers!
Have a Sale
Sales are something every customer out there finds attractive, even if they don’t want to spend money at your store. If you’ve advertising about a sale in your shop window, it’s very likely they’ll stop in your shop without walking straight on past.
Of course it’s not going to be cost-effective to have a sale all the time, but it does promote your brand and offer incentives to anyone who’s out to spend money that day. Offer both big and small items at a discount from time to time, and watch people constantly come back to check out what you’re offering.
Offer a Bathroom
If you’ve got a bathroom, there’s a good chance people are going to stay in your store for longer. And there’s also a good chance people will duck into your store just to use the bathroom! That means you’ve got a plenty of opportunity to make them stick around when they’re finished. It’s time to refine your sales technique …
Of course you can make the stipulation that the bathroom is for customers only, which can even get you a couple more sales at the end of the day. Get some Handy Dryers to make sure everything is kept clean and tidy by the end of the working hours and you won’t have to keep forking out for cleaning teams to change the bins and clear up the paper towels.
A customer-friendly business is something everyone hopes for. When it comes to working well in the corporate world, you’ve got to remember the people you’re marketing towards at the core of it all.
